How to Outsmart the AI Bot Boom

A practical framework for keeping your healthcare site secure, performant and visible, even as AI traffic explodes

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AI bots are rewriting the rules of web traffic, and healthcare organizations are paying the price in performance, cost and credibility. Good Bot, Bad Bot, Gray Bot, a new white paper from Phase2, lays out a practical framework for managing rising bot traffic and turning it into a strategic advantage.

Here’s what’s inside:

How AI-driven crawlers can spike traffic by up to 13x and how to rein it in
What makes “gray bots” so tricky and how to spot them before they crash your systems
The real-world playbook hospitals used to cut bot traffic by up to 90%
How smarter bot management protects compliance, performance and patient trust

AI bots aren’t slowing down, but your site can. Get the framework health IT leaders are using to stay fast, compliant and discoverable in an AI-powered world.