From Fragmentated Sites to Future-Proof Framework
How Cox Automotive cut complexity to deliver consistent experiences at speed
When your digital presence sprawls across dozens of disconnected sites, the cracks start to show: IT teams feel the pressure to manage the mess while marketers struggle to deliver campaigns fast enough to meet demand.
This case study highlights how Cox Automotive transformed fragmented sites into a single framework, reducing tech debt, creating consistency and freeing their teams to focus on delivering customer value.
Results included 100% growth in lead conversions, 103% higher visitor engagement and 48% improvement in brand commonality across sites.
Find out how they:
- Eliminated duplicate efforts with centralized components
- Built seamless, consistent journeys across every site
- Empowered teams to launch faster without relying on dev bottlenecks
- Balanced global standards with local customization
Future-proof your own digital presence. Get the case study today and see how leading brands are scaling smarter.
