AI for Marketing: a Practical Guide to Getting Started

The perfect tool for marketing leaders who want to start smart and scale confidently

AI for Marketing: a Practical Guide to Getting Started

AI doesn’t have to be overwhelming or out of reach.

This guide shows how to deliver quick wins with AI using real-world use cases, simple frameworks and vendor checklists. You’ll walk away with a clear tactical roadmap to where you want to be, even if you’re just getting started.

Here’s what you’ll learn:

  • Low-lift, high-impact AI use cases
  • Accessible ways to boost productivity and personalization
  • How to manage the cost and ROI of implementing AI
  • What to look for when evaluating vendors

Don’t wait for AI to get easier. Start using it now: strategically, affordably and with maximum impact.