Driving Brand Growth: Using DAM and AI to Keep Up With Content Demands

Join CMSWire and Acquia for an interactive webinar covering the dynamic world of digital asset management (DAM), with an emphasis on brand management, content integration, and AI. Our expert panel will discuss content and brand governance strategies across complex organizations. The conversation will span the present and prospective states of DAM, including practical use cases in content operations, product information management (PIM), and commerce to enrich digital experiences across channels.

For professionals in content management, marketing or technology roles, this webinar is designed to provide valuable foresight for long-term planning and go-to-market effectiveness. Join us to discuss how AI and integration are revolutionizing digital asset management for a more efficient and innovative future.

During this event, you will:

Learn DAM’s growth and impact on branding and digital experience management.
Discover best practices in to organizing and integrating tech stacks, content and teams effectively.
Explore the emerging AI trends and practical applications for enhancing DAM.
Uncover the role of AI in content experiences, brand compliance and creative workflows.

Meet the Experts:

Jake Athey, Vice President, Sales and Go-To-Market, DAM and PIM at Acquia
Leah Carlson, VP Client Services at Velir
Jennifer Tyner, Digital Asset Manager at Progressive Insurance
Tiffany Ray, Manager, Applications at Revelyst
GP Corsi, Creative Director, Pharmavite

View the Recording:

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Webinar On-Demand Sponsored By

Acquia empowers ambitious digital innovators to craft the most productive, frictionless digital experiences that make a difference to their customers, employees, and communities. We provide the world’s leading open digital experience platform (DXP), built on open source Drupal, as part of our commitment to shaping a digital future that is safe, accessible, and available to all. With Acquia DXP, you can unlock the potential of your customer data and content, accelerating time to market and increasing engagement, conversion, and revenue.
Learn more at https://acquia.com.