Drive B2B Growth on LinkedIn With Video and AI

Because B2B buyers don't click on boring—learn how to stand out with AI and video
Thursday, June 5 | 9AM PT / 12PM ET
Speakers
Sandy de Arango

Solutions Architect - Principal
Sprinklr

Bridget Black

Principal Product Marketing Manager for Ads Trust
LinkedIn

- Moderator -
Olivia Maietta

Associate Marketing & Events Programs Manager
Simpler Media Group

On the Agenda

According to Forrester, 74% of B2B buyers now conduct more than half their research online before making a purchase decision—and they’re craving content that’s credible, engaging and actually useful. At the same time, CMOs are under pressure to do more with less, pushing AI, automation and media efficiency to the forefront.

So how do tech marketers stand out, drive ROI and keep up with evolving buyer behavior?

Join Sprinklr and LinkedIn to learn how top-performing brands are making LinkedIn video work harder. We’ll explore how to create high-impact, scalable video strategies that actually convert.

In this session, you’ll learn how to:

  • Amplify the reach and performance of video content through paid and organic strategies.
  • Personalize experiences at scale while maintaining consistency and compliance across touchpoints.
  • Maximize ROAS with unified insights and performance data across teams and regions.

If you’re a digital marketer, media strategist or campaign lead looking to unlock the full potential of LinkedIn video, don’t miss this session.

Presented by

How Sprinklr and LinkedIn Work Together

Sprinklr integrates with LinkedIn to bring powerful solutions that enable brands to reach, engage and analyze their audience on the world’s largest B2B social network, and all other channels, in a Unified-CXM platform. To learn more, visit this link.